Billie Eilish Gets Biggest Album Debut of Her Career With HIT ME HARD AND SOFT

Billie Eilish Gets Biggest Album Debut of Her Career With HIT ME HARD AND SOFT

Over 500 Million Streams Worldwide and #1 in 14 Countries

“Eilish is just 22 but she brings old fashioned melody and musicianship, and an exquisitely controlled voice to songs that feel personal and intimate, but also speak to a huge audience.” – Jon Pareles, The New York Times

Billie Eilish sees her biggest album debut of her career with her critically acclaimed third studio album HIT ME HARD AND SOFT, already amassing more than 500 million global streams and debuting at #1 in 14 countries and counting. More chart data will be revealed early next week.

Written entirely by 22-year-old multiple GRAMMY® and two-time Academy Award-winning EIlish, alongside her brother FINNEAS who produced the album, HIT ME HARD AND SOFT features 10 tracks, and has surpassed the first week numbers of her multi-award-winning, groundbreaking, and history-making 2019 debut album WHEN WE ALL FALL ASLEEP, WHERE DO WE GO? which has amassed more than 69 billion streams and sold an impressive 7.7 million units in the United States and 17.8 million units globally since its release. 

In its first week of release, “LUNCH” was the #1 most added song in the U.S with over 250 radio stations and over20 million in audience reach across multiple formats, and remains the #1 most streamed song globally on Spotify, Apple Music and iTunes. The official music video for “LUNCH” –directed by Billie Eilish– was the biggest debut for a solo song this year on YouTube. Billie Eilish’s social media following has  grown by an impressive 23 million and counting since the announcement of HIT ME HARD AND SOFT last month.

HIT ME HARD AND SOFT was released on May 17 via Darkroom/Interscope Records.

Since her “Ocean Eyes” breakout in 2015, 9-time GRAMMY® Award-winning Billie Eilish has made history as the youngest artist to receive nominations and win in all the major categories at the 62nd GRAMMY® Awards in 2020, receiving an award for Best New ArtistAlbum of the YearRecord of the YearSong of the Year, and Best Pop Vocal Album, and is also the youngest artist to write and record an official James Bond theme song, “No Time To Die,” which won an Academy Award for Best Original Song in 2022. In 2023, Eilish also wrote and released the critically acclaimed song “What Was I Made For?” for the Greta Gerwig-directed motion picture Barbie, which has since won an Academy Award and Golden Globe Award for Best Original Song, two GRAMMY® Awards for Song of the Year and Best Song Written For Visual Media, and has solidified Billie Eilish yet again in the history books as the youngest person ever to win two Academy Awards. 

This fall, Billie Eilish will embark on the North American leg of her HIT ME HARD AND SOFT: THE TOURwith dates across Europe and Australia in 2025. 

HIT ME HARD AND SOFT is out everywhere now.


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